Jun 29, 2026
THE SHIFTING FOCUS EXPERIENCE: https://john-bunn.com/the-shifting-focus-experience
In this episode of Shifting Focus, I sit down with photographer, educator, and creative powerhouse Chloe Ramirez for one of my favorite conversations we've had about creativity.
While Chloe is known for her incredible lighting and artistic portraits, this conversation isn't really about lighting. It's about becoming the kind of artist people can't replace.
We talk about why creativity is a muscle that has to be trained, how to stop apologizing for your unique style, and why the more authentically you show up, the more valuable your work becomes.
Chloe also shares her journey from school photography to becoming one of the most recognizable creative voices in wedding photography, how she built relationships that fueled her business, and why feeding your creative soul is one of the best investments you can make—not just for your art, but for your career.
If you've ever felt creatively stuck, struggled to find your own style, or wondered how photographers build brands that command premium prices, I think you're going to love this conversation.
Connect with Chloe Ramirez
Education Website: https://chloeramirezeducation.cominstagram.com/chloeramirezphoto
Podcast:
https://open.spotify.com/show/6y6aOwo3qjgPgdqaNAAehL?si=25c786065079498d
Photography Website: https://www.chloeramirezphoto.com
IG: https://www.instagram.com/chloeramirezphoto
Free Lighting Gear Guide: https://chloeramirez.podia.com/lighting-gear-guide
Afraid of the Dark: Intro to Off-camera Flash: https://chloeramirez.podia.com/afraid-of-the-dark
Profoto A2 Core Stills Kit: https://bit.ly/4ecIFiA
👋 Join My Circle Community: https://shifting-focus-with-john-bunn.circle.so/
🎧 Listen to the podcast on your favorite platform: https://bit.ly/4owsWiM
📱 Instagram:
John Bunn - http://bit.ly/2AYTiE2
John Bunn Films: https://bit.ly/43S3866
Get in Touch:
✅ Brand deals, promotions, podcast info, etc., email john@johnbunnfilms.com
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#weddingvideography #weddingphotography #shiftingfocuspodcast
Chapters
00:00 – Meet Chloe Ramirez
03:10 – From school portraits to wedding photography
05:54 – Balancing creativity and business
08:51 – Where creative inspiration comes from
12:06 – Building trust and networking with planners
14:57 – Developing a style that attracts the right clients
18:00 – Creativity is a muscle
20:56 – Why authenticity matters more than perfection
23:56 – Creative exercises that will make you a better artist
27:00 – Dealing with rejection and building resilience
32:31 – Building trust through your work and relationships
34:04 – How Chloe developed her signature style
39:00 – Mastering lighting without losing creativity
46:14 – Transitioning into education
50:09 – Building community and teaching others
54:57 – Why Chloe started her podcast