Apr 13, 2026
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In this episode of Shifting Focus, I sit down with Jeff Chang of The Apartment Photography — one of the most respected wedding photography brands in the world.
Jeff shares his 20-year journey from shooting $200 weddings off Craigslist...
Apr 6, 2026
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Two years ago, I had no momentum.
Fewer bookings than I expected, uncertainty...
Mar 30, 2026
14 day free trial of Musicbed: https://fm.pxf.io/shiftingfocus-freetrial
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Most filmmakers think they need better gear, better clients, or more experience to charge more.
But the real reason your films don’t feel premium has nothing to do...
Mar 23, 2026
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Most filmmakers do not plateau because of talent. They plateau because they never make the jump.
In this episode of Shifting Focus, I sit down with Kevin Cochran of 718 Creative to break down how he went from filming $500 weddings to...
Mar 16, 2026
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If you think luxury is about venues and budgets, you are missing it. Luxury is about experience. And if you do not understand how to create one, you will stay stuck in the middle.
In this episode of Shifting Focus, I sit down with Emily...